For founder-led B2B businesses, wherever you sell. We build your sales system, then hand it over.
For freelancers, designers, photographers, UGC creators and microinfluencers who want clients and brand deals without the cringe.
Whether you run a business, freelance or create content, the system is the same.
A clear picture of your ideal client, so every message goes to someone who can actually say yes.
Short, specific messages about their world — not a paragraph about yours.
A simple, multi-touch rhythm you can track — so leads don't go cold while you're busy.
Founders get the system built for them. Freelancers and content creators get it as a do-it-yourself toolkit.
| Question | For foundersSales consulting | For freelancers & content creatorsThe toolkit |
|---|---|---|
| Who it's for | Founder-led startups, solo service businesses and B2B teams of one to five | Freelancers, designers, illustrators, photographers, videographers, UGC creators and microinfluencers |
| What you get | Your ICP, messaging, sales process, CRM setup and outreach sequence — built for you | Scripts, a course, templates and a tracker — done by you, at your own pace |
| How it works | Fixed-scope projects of one to five weeks, with optional outreach run for you | Editable slide decks and a Google Sheets tracker you keep for good |
| Price | From AUD 460 for a one-week Pipeline Pit Stop | From USD 5.99 for the Starter Kit — a one-time payment, yours to keep |
| Next step | See consulting | See the toolkit |
A repeatable process beats a burst of motivation. Everything we make is built to run week after week.
Messages built on how people actually decide — trust, timing and making "yes" easy to say.
Founders keep every list, playbook and sequence. Freelancers and content creators keep every script and template.
Pick the path that fits. You can switch between them from the top of any page.